Saturday, April 18, 2009
I'm kind of scared to say it, though.
Ok, so you know I'm unemployed now since my job was eliminated last month after 14 years with my company, right? Right.
Well, I have an idea for a business that both the Captain and I think I'd be pretty good at doing.
Wait! Before you roll your eyes, just hear me out.
There are no event planners around here. None. It's an almost totally untapped market. And I mean all kinds of events. Not just weddings, but business events, banquets, proms, parties, funerals, celebrations of all kinds....there is "nada" when it comes to assistance and coordination here. There's not even a local awareness of what types of vendors and resources are available when it comes to putting on an event. We don't even have caterers locally. Well, there's one, and she's doing our wedding reception, but I have to say, as sweet as she is, she leaves a lot to be desired. I could do SUCH a better job myself if I didn't have to concentrate on being the bride.
So, the Captain and I were having one of our fantastic dinners one night when he was here, and he said that he really liked that I enjoy living well and seem to do it so effortlessly. He said that he liked the way I did things. And you know? He's right. I don't mind if I say so myself. I am very good at making things good.
Really, I don't do anything spectacular at home, but I think that just a little extra effort really makes the evening, and I do that anywhere, all the time. A former boss of mine, way back in the early 90s when I was the personal assistant to a mega-real estate developer, said that he always liked the way I made a simple pastries and coffee meeting look as if it had been catered by The Peabody Hotel. I just like making things nice. And as for organizing, I'm kind of a fiend about it. My friends have teased me for years about organizing my pen and pencil drawer one day at the office, and I really do organize my sock and accessory drawers for fun. I'm an organizer geek. I love making lists and checking things off on them. I have lists of my lists when it comes to an event like my wedding. And I make lists for the Captain all the time. (He SO needs them ;-)
I've been coordinating things since I was in high school. I was always on the committees or the chairperson for them, and I even coordinated the talent competition for the county fair for several years. Also, back when I was an indirect sales account executive I used to plan events for nationwide retail accounts and my company when they were partners. One of my accounts used to be a nationwide electronics store. I don't want to put their name here, because it would just bring useless hits to my blog, but think of a red and black logo and neighborhood electronics stores with over 4000 locations....
In addition to those duties at my former job, I also helped to re-negotiate contracts between local authorized dealers and my company back when we merged with another corporation, and part of my role was to coordinate the meetings, make sure protocol was attended to so that no one got their toes stepped on, and to schmooze. I can be great at schmoozing when I want to be.
So, anyway, during dinner that night with the Captain, we went off on a tangent about what kind of business it would be, what services I would offer, and how it would be set up, marketed, and who the target customer would be. I don't do anything half-assed, so I would insist on a store front, something that is sort of a life style store....home decor, nice things, arrangements, set-ups, etc, so that people could see how I do things. I would have the place of business actually BE a store, so that people could purchase things and do them on their own if they want. But the main money train would be the event planning, and I might offer catering myself. The Captain and I are pretty darn good together in the kitchen.
I even have a business name in mind, but I'm not saying what it is, because it's just too perfect, and I don't want to give it away. It's has one of my favorite words in it, and would be very intriguing on a business card and building signage.
So anyway, that's my wishful idea. It's mostly just a fantasy, but sometimes I find myself thinking that it just might work, and deep down I'd love to find a way to make it so.
I'd be quite interested in your thoughts.